Custom Website Design & Development
Franchise Marketing Group is not like every other web development company out there. Your franchise has specific and unique website needs and we have several website development solutions to meet those needs. With custom sites, the sky’s the limit when it comes to creativity and functionality.
Template websites are extremely popular due to their quick setup time and the ability for business owners to create their own website, but most template websites are not built in such a way to help the search engines see your site as relevant and up-to-date with current technologies. Additionally, template sites do not provide one-of-a-kind designs that grab attention. See the Franchise Marketing Group difference for yourself.
Some of the features we can include in your website are:
- Custom menus
- Custom forms
- Interactive tools
- Content Management Systems
- A Content Management System (CMS) allows you to skip this hassle (and save some money) by updating your own website without having to call your web developer each time a change is needed. There’s no special software, and all it takes is a short training to teach you the how-tos. Updates can be made from any computer that has internet access.
- News tools
- Testimonial tools
- E-Newsletter Integration
- E-mail marketing capture forms
- Password protected content
- E-commerce (online shopping)
- Do you need to accept credit card payments through your website? Franchise Marketing Group offers a variety of options when it comes to e-commerce sites.
- Calendar tools
- The calendar tool allows you to easily add new or recurring events, which can be displayed either in a calendar format and/or an events list page.
- Online event registration
- Most users who have a calendar tool appreciate the added functionality of our Event Registration Tool. When adding a new event, you can specify an event capacity, accept payments for events and even track registration by event.
- Blog integration
- One of the best ways to increase your search engine rankings is by providing fresh, original content on your website. By adding a blogging tool to your site, you can easily add new posts on a monthly, weekly or even daily basis. We can customize your site to your specifications as to who can add content, whether or not the content needs to be approved prior to posting, and a variety of other options that integrate with blogs.
- Blog customization
- Do you have an existing blog using one of the standard Blogging tools? Franchise Marketing Group can help you maintain your brand identity by customizing your existing blog to match your overall marketing campaign.
Make it Yours
Our custom websites showcase the unique image and style of each of our clients. To start the process, we take time to get to know your company, identify your target audiences, and learn about your industry. After gathering information, we provide three distinct web design options (including a home page design and secondary page design.) Often times, our clients will pick and choose different elements from each of the designs they like, and we provide a final concept that includes all of the favorites. We believe in happy customers so much that we’ll provide a new round of designs at no additional charge. We aren’t happy with the final design until you are. Our goal is complete satisfaction with the final design choice.
We also let our designers interface with you directly. We don’t send out an account manager to translate your design feedback to the designer. This saves precious time in the development phase and allows us to more quickly achieve a look and feel of which you can be proud.